THE ATELIER STANDARD
Confidence begins
with clarity.
The Atelier Standard is a disclosure hierarchy for product identity, imagery, evidence and transaction status.
Identity before presentation
Every watch must be described as an independent replica, with the original manufacturer and reference kept separate as design-reference information.
Evidence before technical claims
A technical property belongs in an individual record only after an appropriate check records the method, date, conditions and result.
Terms before a transaction
Availability, final price, taxes, delivery, returns, warranty and seller details must be provided in writing before checkout or payment is enabled.